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EXPRESS 'AAM' OPINION IN STYLE
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I Am AAM (White)

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Availability: In stock

Rs450.00

i am aam. What does 'aam' mean? Are you aam? Are you proud to be aam? We definitely are! Let's discover the common Indian identity. Let's discover ourselves. Let's discover 'aam'. Let's flaunt our 'aam-ness' in style!

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Rs450.00

Story

i am aam. What does 'aam' mean? Are you aam? Are you proud to be aam? We definitely are! Let's discover the common Indian identity. Let's discover ourselves. Let's discover 'aam'. Let's flaunt our 'aam-ness' in style!

Designer

Gunjan Ashtaputre

Design Approach

People mistake 'aam' for ordinary and helpless. Our concept of 'aam' is common but not ordinary. 'aam' is the common Indian identity. It has its own distinction, which is unique. Here, we have represented 'aam' as a signature, a unique identity of the common man. The cursive nature and the bold underline with a dot represents strength of character (that's from my handwriting analysis days :-)).

Product

Round Neck Unisex Tee from I Am AAM Introductory Limited Edition

Fabric

100% cotton

Wash Instructions

  • Warm wash under 30 C
  • Do not Bleach
  • Do not Dry Clean
  • Do not Tumble Dry
  • Dry Flat in Shade
  • Warm Iron
  • Do not Wring


 


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